Effective communications for our clients. That’s our business.
Pan-pr: public relations and communications
Providing support across the business and public sector landscape
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Services

Always based on your goals. Always tailored to your needs.

Raising your profile

You have a story to tell and we can help you do that, whether you are a healthcare provider or commissioner, a small business, a multi-national, a university or an academy. We can help you connect and communicate with your target audiences, share your successes and get you noticed for all the right reasons. We can help you get your message across, promote your organisation, work with the media, and navigate you to the PR and communications tools that best suit your needs.

Managing your reputation

We all know that bad news travels fast and grabs the headlines. The best organisations are prepared for that day, or know who to turn to if unfortunately a crisis hits their business. We are experienced journalists with contacts across the industry and have handled major incidents including floods, health scares, radioactive incidents and data handling breaches. We can help you prepare for that crisis and support you through it – making sure that your best spokespeople are trained and supported to face the media and you have a strategy to protect your well-earned reputation.

Engaging your stakeholders

Talking to your stakeholders and establishing an effective two-way dialogue is key to achieving your organisational goals, whatever your business. It might be engaging with your staff as you start on a journey to restructure your organisation or it could be with a range of key stakeholders as you begin the process of delivering significant change or transformation in service provision. Whatever the challenge we can develop your stakeholder engagement strategy and the communications tools that can turn it into a reality.

Providing high quality products

Your organisation deserves high quality products that reflect your brand, whether it is your website, intranet, annual report, consultation document or membership newsletter. We can write compelling content, using language that your audiences understand, and are committed to jargon-free plain English. We can also source leading photography and illustration and deliver modern and fresh design. And we’ve won PR industry awards for our work.

Testimonials

NHS England

“PAN PR provides a high quality, high integrity service - with attention to detail and significant political understanding. We worked with Sue Norton on a series of sensitive and challenging change programmes over 2015/16. Sue hit the ground running when we needed urgent communications and engagement advice and support, and then provided an ongoing service for the duration of our programme, working with staff and senior stakeholders to great effect.”

  • Sheree Axon
  • Director of Organisational Change and Programme Delivery
  • NHS England

Yorkshire Ambulance Service


“PAN PR worked with us to put in place a detailed campaign planner which massively advanced our proactive work and then led on all aspects of a large internal change programme. Professional, knowledgeable and enthusiastic!”


  • Lorna Thornley
  • Associate Director Communications
  • Yorkshire Ambulance Service

About


We are public relations specialists and journalists with many years’ experience. We are based in Huddersfield in West Yorkshire and provide support to a range of organisations, regionally and nationally. Independent research shows that the best performing organisations recognise the importance of excellent communications with all their stakeholders – their clients, their partners and their staff. We are committed to helping our clients achieve that excellence.


We have experience of working with a diverse range of clients including NHS service providers and commissioners, large metropolitan local authorities, major business networks, industry and small businesses. We aim to be responsive to every situation, flexible to changing circumstances and to deliver a high quality service tailored to individual needs. And we are proud that some of our work has been recognised with awards.


Some of our clients have wanted the best tools to communicate with their audiences, help with crafting the messages and developing the platforms to deliver them. Others have needed support and advice through a crisis or to bring about major change and transformation. We work closely with directors, senior managers and communications leads to clearly understand the needs of the organisation and deliver effective solutions.


Our knowledge, experience and skills in the media, public relations and communications industry are further boosted by our trusted group of associate consultants in the supporting fields of photography and film, illustration and design, digital technology and organisational development. This means that whatever communications or public relations challenge your organisation faces, however big or small, we can support you with effective solutions. That’s our business.

Our Amazing Team

Sue Norton

Director


Sue has more than 15 years’ experience in the PR and communications industry and before that was deputy news editor on an evening newspaper. She has worked nationally and regionally alongside directors, chief executives and chairmen, offering strategic advice on a wide range of issues. She has successfully led and managed high profile media issues, public consultations and campaigns. Some of this work has been recognised with industry awards. Sue was also a member of the University of Huddersfield PR degree advisory group.

Geoff Podmore

Director


Geoff has been a corporate communications specialist for over 13 years, after cutting his teeth in newspaper, agency and online sports journalism. He has developed and led integrated communications and marketing campaigns in the charity and local government sectors, managing multi-disciplinary teams. He has provided strategic media and PR advice to senior managers and councillors on issues at the heart of local democracy. Geoff has also edited award-winning residents and staff newsletters for one of the UK’s biggest metropolitan councils, both of which were Plain English Campaign accredited.

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